As of 9 November 2026, Flipkart has not announced dates for Big Billion Days 2027, so any exact date you see online is a guess. In the last three years Flipkart announced the dates roughly one to three weeks before the sale. The 2026 edition, its 13th, opened on 9 October with early access on 8 October. This page lists the past dates, the pattern, a clearly labelled expected window and what a seller should do by when.
Flipkart sale calendar
Flipkart Big Billion Days 2027: Expected Dates, Past Dates and Seller Timeline
By Blooprint team · Published 9 November 2026 · 7 min read
Key takeaways
- No Big Billion Days 2027 date exists yet as of 9 November 2026; Flipkart has announced dates only a few weeks ahead in recent years.
- The 2026 edition opened on 9 October with early access on 8 October; the 2025 edition opened on 23 September and the 2024 edition on 27 September.
- Plan stock, pricing and ad budget against a late September to mid-October 2027 window, and treat it as expected, not announced.
- Sellers should start inventory and catalogue prep about eight weeks before the earliest expected start, not after the date is announced.
Official portal
- Flipkart Seller Hub → seller.flipkart.com/
In this guide
- Is Big Billion Days 2026 over?
- What were the Big Billion Days dates in 2024, 2025 and 2026?
- When will Flipkart announce Big Billion Days 2027?
- What is the expected window for Big Billion Days 2027?
- What should a seller do before the date is announced?
- What changed for sellers around Big Billion Days 2026?
- How do you read a date announcement when it arrives?
- How should you price for Big Billion Days?
- What did sellers see in Big Billion Days 2026?
- How does Flipkart's festive sale compare with Amazon's?
- FAQ
- Get your account ready before the date drops
Is Big Billion Days 2026 over?
Yes, for practical purposes. Flipkart's own post-sale note, published on 21 October 2026, says the sale "opened on October 9" and reports results from it. Flipkart's pages that we read do not state an end date. One deals site gives 18 October 2026, 11:59 PM, but we could not confirm that against a Flipkart page, so treat it as unconfirmed.
If you are searching because you want to run offers now, the next big marketplace moments are covered in our India sale calendar for 2027.
What were the Big Billion Days dates in 2024, 2025 and 2026?
| Year | Early access (Plus, VIP, BLACK) | Main sale opens | When dates were reported |
|---|---|---|---|
| 2024 | 26 September | 27 September | 17 September 2024 (PTI report) |
| 2025 | 22 September | 23 September | 15 September 2025 (Flipkart release) |
| 2026 | 8 October | 9 October | 6 October 2026 (Flipkart release); media reports from mid-September |
Sources: 2024, 2025, 2026.
The Tribune page for 2025 is a republished Flipkart press release. We did not find end dates for 2024 and 2025 on a Flipkart page, so the table lists only start dates. Reports about the 2026 announcement date vary: one outlet reports mid-September, and Flipkart's own release is dated 6 October.
When will Flipkart announce Big Billion Days 2027?
Not confirmed. The pattern in the table is that dates surface roughly a week to a few weeks before the sale, first through media reports and then through a Flipkart release close to the start. In 2026 the sale also moved about two weeks later than in 2025, so the calendar is not fixed year to year.
What this means for you: do not wait for the announcement to start preparing. Sellers who begin after the date is public have a few weeks, and that is not enough time to restock, fix listings and build ad budgets.
What is the expected window for Big Billion Days 2027?
Expected, not announced: the main sale could open anywhere between the last week of September and the middle of October 2027. That range comes only from the three opening dates above (23 September, 27 September and 9 October). Early access starts one day earlier for Plus, VIP and BLACK members, based on the same three editions.
Use the earliest date to plan inventory and the latest date to plan cash. If you plan for 20 September, you will be ready whichever date Flipkart picks.
What should a seller do before the date is announced?
Work backwards from the earliest expected start, 20 September 2027 for planning purposes.
| When (approximate) | What to do |
|---|---|
| June to July 2027 | Review last year's festive sales by SKU. Mark which SKUs sold out and which carried dead stock. Use our festive post-mortem template. |
| July 2027 | Place purchase orders for hero SKUs. Allow for supplier and transit lead times. |
| Early August 2027 | Fix catalogue gaps: images, titles, attributes, size charts, variants. |
| Late August 2027 | Send stock to Flipkart fulfilment if you use it. Flipkart said in 2026 that it pre-positioned more than 2.5 crore units of MSME and artisan products in Ekart fulfilment centres, so check early what your own deadlines are. |
| September 2027 | Set festive ad budgets and pricing. Check your Seller Hub for sale or deal registration windows, which Flipkart publishes inside Seller Hub. |
The dates in this table are our planning suggestions, not Flipkart deadlines.
What changed for sellers around Big Billion Days 2026?
Flipkart's 6 October 2026 release makes four claims that matter for your 2027 planning. All are company figures and are not independently verified.
- More sellers: Flipkart expected "over 60% more transacting sellers than last year", and says it has 1.4 million sellers overall. More sellers means more competition per search result.
- 0% commission on fashion: Flipkart says 0% commission across all price points for fashion brought 75% new sellers to the platform ahead of the sale. If you sell fashion, your pricing is now compared against a larger pool of zero-commission sellers. Check Seller Hub for which categories and conditions apply to you.
- More capacity: Flipkart says Ekart added 14 million cubic feet of warehousing space, a 50% increase in storage capacity.
- Wider delivery reach: Flipkart says it added 750-plus new PIN codes.
None of these tells you what your fees or deadlines will be in 2027. Fee changes are announced separately, often with little notice, so check our Flipkart seller fees guide and your Seller Hub before you finalise margins.
How do you read a date announcement when it arrives?
When Flipkart or a news outlet announces the date, check four things before you change any plan.
- Is it Flipkart's own release (stories.flipkart.com or Seller Hub), or a media or deals-site report? Treat only the first as final.
- Is it the early-access date or the main-sale date? Early access is one day earlier, for members only.
- Does it give an end date? In 2026 the Flipkart pages we read gave none, so plan your stock for at least ten days from the start, because Flipkart's post-sale note refers to the first 11 days after opening.
- Does Seller Hub show a matching deal or sale registration window? The seller-side deadline can be earlier than the customer-facing date.
How should you price for Big Billion Days?
Work out the lowest price you can accept before you register any deal. Use the festive discount calculator to find your break-even price and the deepest discount off MRP you can offer. Check the prior price rule before you raise an MRP or list price ahead of a sale, because inflated price histories can cause trouble. We link to that page for the rule itself rather than describing it here.
What did sellers see in Big Billion Days 2026?
These are Flipkart's own figures and are not independently verified. Flipkart said 51% of transacting sellers recorded twice their regular-day business on the early-access day, and 31% of transacting sellers saw 2X growth over business as usual across the sale. Flipkart also said sellers in Tier 2-plus cities grew 2.15 times.
Read these carefully. Flipkart did not publish the baseline behind "business as usual", and 31% doubling means most sellers did not double. Preparation, stock and price decide which group you land in.
How does Flipkart's festive sale compare with Amazon's?
Amazon's Great Indian Festival 2026 began on 8 October, one day before Big Billion Days. Amazon's own page says it ran through 10 November 2026. Dates for Amazon's 2027 festival are on our Great Indian Festival 2027 page. For a full playbook, read our Big Billion Days seller playbook and the Big Billion Days glossary entry.
FAQ
When is Big Billion Days 2027? Flipkart has not announced it as of 9 November 2026. Recent editions opened on 27 September 2024, 23 September 2025 and 9 October 2026. The 2027 sale could fall anywhere in that range or outside it. Treat any exact date as unconfirmed until Flipkart publishes it.
Is Big Billion Days over? The 2026 edition opened on 9 October and Flipkart has already published post-sale results. Flipkart's pages do not state an end date. A deals site reports 18 October, which we could not confirm on a Flipkart page.
When does Flipkart announce the Big Billion Days dates? In recent years, between about one and three weeks before the sale. For 2025, Flipkart's release was dated 15 September for a 23 September start. For 2026 its release was dated 6 October for a 9 October start.
Who gets early access to Big Billion Days? In 2026 Flipkart named Plus, BLACK and Flipkart credit card members, with early access starting 8 October. Earlier years named Plus and VIP customers. Early access runs about 24 hours before the main sale.
When should I start preparing for Big Billion Days 2027? Start about eight to twelve weeks before the earliest expected start, so around June to July 2027. That covers sales review, purchase orders, catalogue fixes and fulfilment-centre stock transfers.
Do I have to register my products for Big Billion Days? Flipkart publishes sale and deal participation details inside Seller Hub, which we cannot open publicly. Check the Seller Hub notifications and your account manager, if you have one. Do not rely on third-party blogs for deadlines.
Get your account ready before the date drops
If you want help with festive inventory plans, listings and Flipkart ads, Blooprint is a Bengaluru e-commerce agency that manages seller accounts and advertising on Flipkart, Amazon, Myntra and other Indian marketplaces. See marketplace ads management.
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Related guides
- Big Billion Days 2026 Seller Playbook
- Festive Season Ads Budget Plan 2026
- How to Sell on Flipkart (2026)
- Myntra EORS December 2026
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Blooprint Automation is an Amazon SPN verified partner and Amazon Ads Advanced Partner in Bengaluru. We manage seller accounts, catalogues and ads on Amazon, Flipkart, Myntra, Meesho and quick commerce. Book a free audit and we will tell you what to fix first.
Sources
- https://stories.flipkart.com/announcement/flipkarts-big-billion-days-returns-for-its-13th-edition
- https://stories.flipkart.com/announcement/flipkarts-big-billion-days-brings-in-more-users-across-categories
- https://www.desidime.com/news/flipkart-big-billion-days-sale-end-date-2026-offers-to-buy-before
- https://www.outlookbusiness.com/news/e-commerce-majors-flipkart-amazon-to-start-annual-festive-sale-from-sep-26
- https://www.tribuneindia.com/news/business/flipkarts-the-big-billion-days-returns-on-23-september-2025-promising-unmatched-value-selection-and-speed-in-delivery
- https://www.outlookbusiness.com/corporate/amazon-great-indian-festival-2026-to-begin-october-8-prime-members-to-get-up-to-10-extra
- https://www.aboutamazon.in/md/news/retail/amazon-great-indian-festival-2026-dates